Sodium PCA: Lesser known but powerful hydration agent. Humectant: Works similarly to popular counterparts. Unique distinctions: Offers distinct properties not found in other humectants. Provides effective hydration benefits.

• Scientifically proven improvements in:
• Face hydration
• Skin barrier function
• Skin firmness
• Skin lift
• Superior Hydration:
• Sodium PCA effectively increases skin's water content.
• Draws moisture from the air.
• Potentially twice as effective as glycerin.
• Wrinkle Reduction:
• Enhances skin's plumpness and youthfulness.
• Boosts water content.
• Skin Barrier Restoration:
• Naturally present in skin's NMF.